The Canadian News Board

Sometimes it is difficult to clearly understand a situation someone else is in until you apply the same principles to yourself which govern them.  Much like the expression, "Don't judge someone until you've walked a mile in his shoes."

In October 2002, 13 Alberta farmers went to jail.  They want the opportunity to exercise marketing choices for their wheat and barley.  They do not wish to be compelled to support the Canadian Wheat Board monopoly.

Some editorials written about these farmers have favourable explained the farmers' plight in wanting marketing choice while others have condemned them or simply dismissed them as attempting to dismantle the CWB.

Everyone is entitled to their opinion.  However, editors' support for the CWB monopoly and the single desk marketing concept would have more credibility if their editorial board would call for the same marketing conditions to be applied to their industry.

For example, let's call it the Canadian News Board (CNB).  While Canadian by name, it will only apply to the prairies.  This board will have extraordinary powers.  It will be able to take ownership of every story, every article, editorial content, what advertising will be accepted, how much the news will be worth, how many papers will be printed, and how much they will sell for.  In other words, the Canadian News Board will have a monopoly on every printed word produced and the CNB will sell this material all over the world.

Every journalist will receive an initial payment at the beginning of the news year.  The spin will be that this initial payment will stimulate creativity and imagination.  After one year, and depending on how successful the CNB was at selling news, the journalist will receive a final payment.  The fact that only half of the journalists agree with this system is of little consequence.

If a group of prairie journalists become unhappy with this arrangement and decide to take a sample of their work to the New York Times of the Washington Post to get paid upfront in US funds, they will discover that they cannot do so without a News Board export permit.  In order to obtain the export permit they must buy theirs news items back from the CNB at inflated prices, which negates the potential for profiting from the sale to a US buyer.  Meanwhile, their counterparts in Ontario and Quebec will be free to sell to whomever they please with no export permit and no buy-back.

A high level of anger and frustration will justifiably creep into this situation and the journalists will vent their frustration by openly calling for change - a news dual market - only to have those requests for change fall on deaf ears.

The authorities, driven by the voices of those who relish collective mediocrity, will call on the Justice Department and Canada Customs to punish these wayward journalists to the full extent of the law.  And if the law does no exist, make one up.  The border must be closed.  no news that is not controlled by the CNB will be allowed out of the country.  "Throw the dissident journalists in jail" will be the rallying cry.  And while they are in jail, others will write feverishly that they are deserving of their fate.

I wonder how many journalists would like to work under the Canadian News Board monopoly.  Editors and other onlookers who support the principles of the CWB monopoly should call for the same conditions to apply to their industry.  No doubt, they'd judge these farmers differently after they "walked a mile in his shoes."

Ken Dillen
November 25, 2002

 

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